MKT
Brand Voice Specialist
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Descrição do Trabalho
Design and execute B2B campaigns for organizational partners
Manage the entity’s digital presence (social media, website, newsletters)
Create and coordinate UGC (User-Generated Content) campaigns.
Manage, produce, and promote the AIESEC in Mozambique podcast
Ensure consistent application of AIESEC global brand guidelines.
Track and report campaign performance metrics.
Requirements
Strong knowledge of branding & communication strategies.
Skills in digital marketing tools (Meta Business Suite, LinkedIn Campaigns, Google Analytics).
Familiarity with content creation (copywriting, podcast editing, video editing).
Understanding of Bluebook and AIESEC brand guidelines.
Experience with B2B & storytelling campaigns.
KPI & MoS
# lead
% campaigns impl.
No brand violations
Brand guideline in place
Benefícios
Perguntas Específicas
1️⃣ What motivates you to apply for this role, and how does it align with your personal and professional goals?
2️⃣ Using a framework of your choice, analyze the last three predecessor terms, highlighting their biggest successes and challenges.
3️⃣ Identify three key skills you possess and explain how they will contribute to your success in this role and your team’s performance.
4️⃣ What are the best practices for accountability, and how do they align with your personal values?
5️⃣ What sets you apart as the best candidate for this specific role? Provide examples to support your answer.
Perguntas Específicas
Why are you applying for this specific role?Share an example of a B2B campaign from one of our competitors you would like to design for AIESEC, and explain why.How would you increase visibility and audience for the AIESEC in Mozambique podcast?Which digital trends for corporate communication do you think are most relevant for AIESEC in Mozambique and how would you apply them?Draft a mini UGC campaign concept that could be applied for members/alumni.Create and upload 2 sample contents (1 post + 1 story or video) for a partnership visibility campaign.
